A beautiful home for all of your listing’s content
In the age of armchair house-hunting, Screen Appeal determines whether buyers want to see a home from the curb at all. With a stunning property website, fully control your listing’s first impression and online presence.
Showcase all of your beautiful content in one place
With many MLS systems still lacking support for multiple links, host all your media on a single website.
Blow buyers away with your listing’s best story
Take control of how every home’s story is told without limitations imposed by the MLS.
Eliminate other listings competing for attention
Lose the distracting sidebar of competing homes and keep buyers engaged with your listing.
After the sale, keep your website working for you
Bring your portfolio to life and attract business with beautiful websites that never expire.
What’s new?
Modern & memorable website templates
Make your listing’s photos, videos, floor plans, and more the center of attention with one of our new templates—beautiful out of the box and perfect on mobile, tablet, and desktop.
The website builder designed for real estate
Launching listings in style shouldn’t be rocket science. We’ve designed the premier website builder for real estate, allowing you to craft stunning first impressions for homes in minutes.
New Templates
Don’t just go live—make an entrance
Template styles
Say hello to two new templates with a third on the way—crafted to complement architectural styles found throughout the Bay.
Galleries
Masonry. Albums. Slideshows. Even all three at once. Your photo galleries have never looked better or been more customizable.
Contact & schedule
Draw buyers in with your stunning website. Secure leads with clear, concise contact and scheduling forms. Now including Calendly.
Previous listings
Build trust in your brand with a portfolio of your past Property Websites. Curate your favorites, or show off your most recent listings.
Preview the templates
Wright
Striking and modern, Wright puts visuals first. Each section emphasizes photos and video, immersing visitors in your listing’s story.
Preview WrightEichler
Sophisticated and modern, Eichler emphasizes clean lines and minimal design. Captivate the attention of buyers without any distractions.
Preview EichlerEastlake
Classic and elegant, Eastlake complements a wide variety of decorative architectural styles, from Queen Anne to Mission Revival.
Preview EastlakeModernica
Tried and true, Modernica is Open Homes’ original all-purpose template and a user favorite from our first website builder.
Preview ModernicaNew Builder
Craft the perfect story for every listing
Inline editing
Add, delete, move, and edit content in a preview of your website without leaving the builder. Crafting stories for listings has never been easier.
Design flexibility
With a large library of prebuilt and custom sections, create a working website in minutes, or customize to your heart’s content.
Data & analytics
How many people are visiting your site? Where are they coming from? Track your site’s performance with simple, reliable analytics.
Password protection
Build beautiful websites for private listings and control who has access with easily configurable password protection.
All features
Endless website layouts
Take full control of how you tell your listing’s story with customizable content blocks for text, rich media, forms, scheduling, agent details, and more. We’ve made creating totally unique Property Websites easier than ever.
Inline editing & previewing
Edit your website as your visitors see it in a live preview. Add or delete sections and content, move them around, and type marketing copy, all without leaving the Open Homes website builder or needing to publish first.
Quick-setup wizard
Get beautiful, functional websites up and running for your listings in just a few minutes with our guided quick-setup wizard. All of your content is uploaded automatically, and you only need to enter your listing details once.
New gallery styles
Albums. Masonry. Slideshows. Even all three at once. Your Open Homes property and neighborhood galleries have never looked better or been more customizable so you can tell the perfect visual story for every listing.
Automatic content uploading
Photos, videos, floor plans, and virtual tours ordered from Open Homes are added to your website as soon as they’re ready. Edit their appearance, or simply publish your website if everything looks good as is.
Free neighborhood content
Enhance your Property Website with a free neighborhood photo gallery and description customized for your listing’s location, allowing you to tell an expanded version of the home’s story with details about its surroundings.
Coming soon & password protection
Control who has access to your websites and when they can access them with coming-soon pages and password protection. Switch to the full website automatically when your listing goes live, or launch manually if you prefer.
Scheduling & contact tools
Manage open houses, broker tours, and other event announcements with ease. Plus, generate leads by allowing visitors to submit messages or contact your email or phone number directly through the Contact section.
Calendly integration
If you use Calendly to manage private showings and other appointments, easily connect your account so that all of your Open Homes Property Websites automatically integrate with your Calendly schedule.
Agent & team bios
Introduce yourself or your team, list your contact information, and dynamically include co-listers, all displayed automatically based on global information in your user profile and invited listing collaborators.
Recent listings
Build trust in your brand and publicize your portfolio with links to Property Websites of your past listings. Select and curate your favorites, or automatically populate the section with your most recent listing websites.
Custom domains & permalinks
Every website includes a custom domain for 1 year. Once the custom domain expires, every website lives on through a portfolio permalink, forever accessible to help you showcase your expertise and experience.
Mobile optimization
With over half of modern web traffic originating from mobile devices, we’ve made sure all of our Property Website templates are accessible and look stunning on any screen size, big or small, so buyers have a great experience anywhere.
Branded & MLS-compliant links
Every Property Website from Open Homes includes a branded link to market yourself alongside your listing and an unbranded link compliant with MLS requirements. You get to choose which version is displayed where.
QR codes & easy sharing tools
Whether you need a web address for a flyer, a QR code for a sign, or an eye-catching link for social media, share your website with potential buyers anywhere, any time in just few clicks with our easy-to-use sharing tools.
SEO optimization & link previews
Easily edit title and description meta tags crawled by Google to help buyers find your Property Website organically through Google. Also, customize how your website looks when shared as a link on social media.
Built-in data & analytics
Discover who’s visiting your websites, where they’re coming from, and other site performance metrics through the new built-in Analytics page, easily accessible for every Property Website in the builder.
Google Analytics & Tag Manager
If you prefer to use your own Google account to track visitor and traffic data through Analytics and Tag Manager, easily connect it to your Open Homes Property Websites to access advanced features from Google.
Property Website pricing
Property Website | $250 |
Custom Domain for 1 Year | Included |
SSL Security | Included |
Intuitive Website Builder | Included |
Free Hosting for Life | Included |
Neighborhood Image Gallery | Included |
Unbranded MLS Website | Included |
In-House Support | Included |
Domain & Security Renewal | $35/yr |
Automatically save $100 on a Property Website by adding any full Premium Photography service |
Unlock the power of
Screen Appeal
Book an boarding call to find out how stunning content and websites can maximize listings, increase sales prices, and reduce stress.
Become a Screen Appeal pro and learn all there is to know about the Open Homes website builder’s new features.